Developed a suite of SunSmart health promotion resources encouraging sun-safe behaviours within Aboriginal communities. The campaign combined illustration and accessible health messaging across print, digital and social media assets.
The creative extended into interactive event resources designed to start conversations rather than simply deliver information. This included a SunSmart token activity, where participants responded to questions about their sun protection habits, creating an engaging way to reinforce key messages while also capturing audience insights. The result was a flexible campaign that brought health education, visual communication and community engagement together.